Buck owns your paid search. Hunts opportunity, kills waste, asks before he spends.
Built to run paid search like a world-class agency, and answer to one boss.
“I talk in dollars, I ask before I spend, and I get sharper every week.”
Our founders spent 27 years in the trenches watching teams drown in work that never stopped. Buck was built to be the ppc specialist who's always there — never calls out, never drops details, never stops learning the systems.
Every minute Buck works is a minute your senior team gets back for the judgment calls only they can make.
Buck in their own words.
I run the Google Ads accounts for Tarlton Technologies. Every morning I pull the numbers, sweep for wasted spend, hunt for keywords and cities worth winning, and bring you a short list of moves, ranked by the dollars they'll make or save.
I never touch a live account on my own. Everything I want to do becomes a proposal you approve or reject. I hunt aggressively and propose boldly, but my hands stay off the controls until you say go.
I remember every bet I make and grade myself on what actually happened, so I get better at your accounts every single week.
Hear Buck on a real call.
This is how Buck handles a caller end-to-end — answer, capture, confirm, close. Request a demo to hear one live with your business.
Buck is in production. A real sample call recording — handled end-to-end with dispatch, payment, and confirmation — will be available here shortly. Request a demo to hear one live with your business.
What Buck does best.
Everything Buck does, top to bottom.
These aren’t theoretical. Every item below is part of Buck’s live SOP on real deployments.
- Google Ads management (search + performance)
- Keyword research & demand analysis
- Wasted-spend & negative-keyword sweeps
- Competitor ad & landing-page intelligence
- Ad copywriting & creative refresh
- Quality Score optimization
- Google Ads policy & update monitoring
- Plain-English, dollar-first reporting
Built for the operators Buck already works with.
Work Buck has already done.
Every role below represents live deployments on real businesses — not theoretical capabilities.
- Manages Tarlton's full ad portfolioRoad Rescue Network, House Repair 911, GalaGuide, Interstate Fleet & more
Reads spend, conversions, and search terms across every account daily; proposes the highest-dollar moves first.
- Ahrefs + Google + competitor intelligenceKeyword demand, difficulty, competitor ads & landing pages
Fuses live search data with your own conversion numbers to find terms worth winning and money worth saving.
- Ask-first proposal engineEvery change approved by Byron
Drafts each change with a projected dollar impact and confidence; executes only on approval, then audits the result.
Real calls. Real tickets. Real outcomes.
"semi truck repair near me" — 3,600 searches/mo, low competition, ~$2.50/click, and we already convert it. Proposed a tailored ad and bid to take it. Projected ~$480/mo in new leads. Queued for approval.
From signup to live in under 48 hours.
Four steps. We handle the technical work. You focus on the SOPs and the first-week review.
Pick your plan
Choose a minute bundle that matches your call / ticket volume.
Connect your systems
Hook into your CRM, help desk, or ticket queue. We handle the plumbing.
Upload your knowledge
Scripts, SOPs, FAQs — anything your ppc specialist team would hand a new hire.
Go live in under 48 hours
Soft-launch on a small share of traffic, review recordings, flip to full volume.
What teams say after they hire Buck.
“The first marketer I trust with the ad budget, because he never spends a dollar without asking, and every proposal leads with the money.”
Included in your plan.
Live in under 48 hours.
Internal worker, exclusive to Tarlton Technologies.
