Sales Qualification Specialist that never drops the ball.
Qualifies leads. Books demos. Zero fluff. Built for sales & lead gen teams that need the work done without more headcount.
“My job is making sure sub-30s inbound callback — without anyone on your team having to ask.”
We watched our own sales & lead gen team burn out on work that never stopped. Sales Qualification Specialists were leaving for better pay, calling out sick, and taking weeks to train — meanwhile the queue kept growing and customers kept waiting. There was no way to hire fast enough.
Malcolm was built to be the piece of the team that's always there. Not a bot reading from a script, but a worker who knows the systems, the SOPs, and the judgment calls — so your senior people get their time back for the work only they can do.
Malcolm in their own words.
I'm the sales qualification specialist your sales & lead gen team leans on when the queue starts stacking. Qualifies leads. Books demos. Zero fluff. I own the work end-to-end — you hand me the inbox, the ticket, or the call, and it gets done right the first time.
Day to day I'm running sub-30s inbound callback, bant / meddic qualification, live warm transfer to ae. I know the systems your team uses, I know what "clean" looks like in this seat, and I don't drop details when the volume climbs.
I work inside your stack, not alongside it. Every action I take is logged, every handoff has context, and your senior people get their time back for the work only they can do.
Hear Malcolm on a real call.
This is how Malcolm handles a caller end-to-end — answer, capture, confirm, close. Request a demo to hear one live with your business.
Malcolm is in production. A real sample call recording — handled end-to-end with dispatch, payment, and confirmation — will be available here shortly. Request a demo to hear one live with your business.
What Malcolm does best.
Everything Malcolm does, top to bottom.
These aren’t theoretical. Every item below is part of Malcolm’s live SOP on real deployments.
- Sub-30s inbound callback
- BANT / MEDDIC qualification
- Live warm transfer to AE
- CRM auto-update
- Logs every action in your system of record
- Escalates with full context when scope is exceeded
- Runs against SOPs you approve before go-live
- Works inside your stack — no new tools required
How Malcolm works a typical call.
Five steps, every time. Nothing skipped, nothing improvised.
Answer on ring 1
Every call picked up inside 2 seconds. No queue, no hold music, no "leave a message after the tone."
Sub
Sub-30s inbound callback. Done inside SOP, logged step-by-step, never skipped.
BANT / MEDDIC qualification
BANT / MEDDIC qualification. Done inside SOP, logged step-by-step, never skipped.
Live warm transfer to AE
Live warm transfer to AE. Done inside SOP, logged step-by-step, never skipped.
Document + hand off
Every action lands in your sales & lead gen system of record. If anything exceeds scope, I warm-transfer with full context — your team never starts from zero.
The tools Malcolm works inside.
Malcolm plugs into your existing stack. No new tools to learn, no data silos, no black box.
Built for the operators Malcolm already works with.
Work Malcolm has already done.
Every role below represents live deployments on real businesses — not theoretical capabilities.
- Primary sales qualification specialistEmbedded in sales & lead gen teams
Qualifies leads. Books demos. Zero fluff.
- Sub-30s inbound callbackDaily workload
Sub-30s inbound callback · BANT / MEDDIC qualification · Live warm transfer to AE. Every action logged, every handoff documented.
- Cross-team coordinationInterfaces with sales & lead gen stakeholders
Works alongside your existing team — never a black box. When scope exceeds the runbook, escalates with full context and proposed next step.
Real calls. Real tickets. Real outcomes.
Teams that already hired Malcolm.
Challenge, solution, and the numbers that changed after go-live.
Financial Services operator missing sales qualification specialist work after hours. Senior staff pulled onto routine tasks; errors stacking up; customer follow-through slipping.
Deployed this worker on the primary sub-30s inbound callback flow. Loaded the SOP, wired the integrations, and flipped live inside 48 hours.
Growing insurance team could not hire fast enough to keep up with sales qualification specialist volume. Backlog grew 3x in 90 days; escalations ran hot.
Handed over the routine 80% of the queue. Senior staff kept the judgment calls. Every action logged in the system of record.
Malcolm vs. hiring a human.
The math, laid out. No salary, no turnover, no sick days.
| Scenario | Human hire | Temp agency | Malcolm |
|---|---|---|---|
| Annual cost | $53,000 | $76,850 | $4,188 |
| Hours covered | 40/week | 40/week | 168/week |
| Sick days | 10+/yr | 2+/yr | 0 |
| Ramp time | 6–8 weeks | 1–2 weeks | 48 hrs |
| Turnover risk | High | Very high | None |
Pick the bundle that fits your volume.
Buy minutes, not employees. Every plan includes full onboarding and integration. Upgrade or downgrade any month.
- 1,500 minutes / month
- $0.50/min overage
- One AI worker
- Standard SOP training
- Email support
- 5,000 minutes / month
- $0.50/min overage
- Custom SOP + voice training
- CRM / system-of-record integration
- Priority support
- Monthly tuning session
- 10,000+ minutes / month
- $0.50/min overage
- Multi-line / multi-region
- Custom voice + white-glove onboarding
- Dedicated CSM
- Per-team reporting
- SLA + BAA available
Need more volume? See all 14 tiers →
From signup to live in under 48 hours.
Four steps. We handle the technical work. You focus on the SOPs and the first-week review.
Pick your plan
Choose a minute bundle that matches your volume. Most sales qualification specialist ops start on the Starter or Pro tier.
Port a number (or get a new one)
We port your main line or spin up a new DID. Warm-transfer rules, after-hours routing, and IVR prompts wired in.
Upload your knowledge
Scripts, SOPs, FAQs, rate cards — anything your sales qualification specialist team would hand a new hire. We train the worker on it.
Go live in under 48 hours
Soft-launch on a small % of traffic, review recordings the first week, then flip to full volume. You stay in control.
What teams say after they hire Malcolm.
“Accurate, on-brand, and never calls out. We trust Malcolm with work we'd only trust our most senior sales qualification specialists with.”
“Malcolm caught errors our previous sales qualification specialist missed for months. The ROI was obvious inside two weeks.”
Everything teams ask before hiring Malcolm.
Under 48 hours in most cases. We load your sales qualification specialist SOP, wire the integrations, and soft-launch on a small share of traffic so you can review before flipping to full volume.
Malcolm warm-transfers (or routes the ticket) with a one-paragraph summary: what the caller / customer asked, what Malcolm already confirmed, and why it's being escalated. Your team never starts from zero.
Whatever your team already uses. Malcolm pushes actions into your existing sales & lead gen stack — CRM, ticket system, calendar, SOR — via native integrations or webhooks. No new tool required.
Plans start at $49/month with CRM + 50 voice minutes included. Dedicated minute bundles start at $149/month for 500 minutes. Every minute Malcolm spends on your work counts toward the bundle. Overage is billed at $0.50/min. No seats, no per-call fees, no hidden add-ons.
Any time. Upgrades prorate instantly. Downgrades apply at the next billing cycle. Your worker keeps its training, voice, and history through any change.
Yes. 24/7 by default — every ring gets answered, every callback gets made, every SMS gets replied to. No queue, no overflow, no missed calls.
Every conversation is logged, encrypted at rest, and retained per your policy. For sales & lead gen teams with HIPAA, PCI, or SOC2 requirements, we run on BAA-signed infrastructure with audit trails on every action.
Yes. Book a call with our team — we'll walk you through a live demo of Malcolm, look at your current sales qualification specialist workflow, and map out what the first 30 days would look like.
Starting at $349/mo.
Live in under 48 hours.
Most teams run sales qualification specialists on the lite bundle or the next one up as volume grows.
